Туристическая, ресторанная и сервисная деятельность

Список источников >Бизнес-книги >Предпринимательство. Отраслевой бизнес >Туристическая, ресторанная и сервисная деятельность >

Tourism and Hotel Development in China: From Political to Economic Success

Автор: Hanqin Qiu Zhang
Год: 2005
Издание: [не указанo]
Страниц: [не указано]
ISBN: 0789012588
Book DescriptionExamine the reasons for the rapid growth of China?s tourism industry Tourism and Hotel Development in China: From Political to Economic Success is a comprehensive guide to the development of the tourism industry in Mainland Chinafollowing the end of the Cultural Revolution. Conceived as a textbook but equally valuable as a professional resource for consultants, researchers, and tourist organizations, this insightful book tracks the unique circumstances that sparked the growth ofChina?s tourism and hotel industry from a political, diplomatic activity to a burgeoning economic industry. The book includes background information on geography, culture, history, politics, and economics, and examines the evolution of tourism policies, inbound vs. outbound travel, hotel operations and trends, and the Chinese government?s role in developing tourism. China may be a latecomer to international tourism development, but visitors have made it one of the...
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