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Автор: Mr John J Stephenson
Год: 2012
Издание:
[не указанo]
Страниц: 142
ISBN: 1477470344
Signing players in a professional football club is the single most important business activity that the club will undertake. Get it right and success will follow and revenues will increase. Get it wrong and disaster both on and off the pitch looms closer. Millions of pounds of revenue can be generated when a signed player is successful BUT more importantly Millions of pounds can be lost when a signed player fails. Getting it right almost all of the time can make a huge difference to the club, so how can you increase your club's chances of achieving that? This book sets out step by step a player recruitment process that reduces the risk of failed signings and has a proven track record. It sets out the backdrop to successful player recruitment and the 6 stages that will give the club their best chance of getting it right.
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