Общий менеджмент

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The Management of Change: Perspectives and Practice

Автор: Andley Genus
Год: [не указано]
Издание: [не указанo]
Страниц: [не указано]
ISBN: 1861520476
This is a practical introduction to the management of strategic change. The book takes an interdisciplinary perpective towards the application of relevant research and theory to the conduct of change in the real world. The author avoids on overly academic approach and stresses the international dimension to competition and change. Mini-cases are used throughout to illustrate the theory, and a further 20% of the whole book comprises full case studies addressing the full range of business sectors and different sized companies. Chapters include subject overviews, summaries, discussion questions and directed further reading to encourage meaningful learning.
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