Автор: [автор не указан] Год: 2011 Издание: [не указанo] Страниц: 186 ISBN: 9781599181271 Celebrate All the Way to the Bank Weddings, parades, fairs, graduations, conferences, political rallies, fashion shows-what do they have in common? Everyone would rather have someone else plan and conduct them! That someone else can be you if you're a professional event planner who knows how to develop a theme, find a location, arrange entertainment, plan transportation and do the myriad things needed to pull an event off successfully. Learn everything you need to know to get started in one of today's hottest-and most lucrative-businesses: How to stay abreast of the newest entertainment, food and decoration options Hot new industry trends, from environmentally friendly parties to extravagant first birthday parties and more How to build a loyal customer base for large and small events Targeted strategies for planning commercial events, political events, civic events, social events and more The latest information on the use...