Search Marketing For Small Business: All You Need To Know To Build Mass Exposure For Your Small Business With Internet
Автор:Adi W Suandharu Год: 2011 Издание: [не указанo] Страниц: 312 ISBN: 1456572768 The percentage of people who have internet access is growing at an astonishing rate, and many of those people are using the internet to research companies, find products or services, and make online purchase globally or locally. If you don’t have an internet presence and your competitors do, you could be losing out on a lot of business! But with billions of websites on the internet, and new pages being added at an estimated rate of 7.3 million every day, how can your customers find you? Generally speaking, if your business is not listed on the first or second page of the search engines results for popular ‘buyer keywords’, then your customers may never find you. Getting listed on the first page of search engines is only half of the battle as there’re more untapped ways of magnetizing customers using Twitter, Facebook Fanpage, Google Places, AdWords PPC (Pay Per Click), Facebook Ads, and Mobile Marketing. Being able to do tracking and traffic analysis to get insight...
