Маркетинг. Общие вопросы

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Network: Theorizing Knowledge Work in Telecommunications

Автор: Clay Spinuzzi
Год: 2008
Издание: [не указанo]
Страниц: 240
ISBN: 0521895049
How does a telecommunications company function when its right hand often doesn't know what its left hand is doing? How do rapidly expanding, interdisciplinary organizations hold together and perform their knowledge work? In this book, Clay Spinuzzi draws on two competing theories of activity - activity theory and actor-network theory - to examine the networks of activity that make Telecorp work and thrive. In examining the texts, trades, and technologies at play at Telecorp, Spinuzzi provides a unique understanding of the net work that makes organizational networks thrive.
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