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Автор: Frank K.Sonnenberg
Год: 1994
Издание:
McGraw-Hill Book Company, Inc.
Страниц: 288
ISBN: 0070596603
In a world where change is an everyday occurrence, business as usual is a guaranteed recipe for failure. "Managing with a Conscience" spells out a better option for improving long-term corporate and individual success: restore traditional values and injecttrust and integrity into all business practices and relationships, both internal and external. With its proven management practices and values-driven approach, this book provides a blueprint for winning the loyalty of the marketplace: building open, honest communication with employees; producing on time, and within budget, top quality goods and services, and putting integrity back where it belongs, right beside the corporate bottom line.
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