Internet Business Intelligence: How to Build a Big Company System on a Small Company Budget
Автор:David Vine Год: 2000 Издание:Cyberage Books Страниц: 464 ISBN: 0910965358 If you're looking for information-driven business solutions that really work, you'll appreciate David Vine's savvy, no-nonsense approach to using the Internet to stay one step ahead of the competition, fn Internet Business Intelligence, How to Build a Big Company System on a Small Company Budget, Vine explains how any firm-regardless of size-can harness the Internet to create and maintain a powerful information edge. Internet Business intelligence covers these topics and more: Business Intelligence-what it is, why you need it, and where to find it today; How to build an easy-to-use Internet Business Intelligence System (IBIS); How small business owners and entrepreneurs can use IBIS to compete with giants; Key IBIS strategies for business management, marketing, and finance Using IBIS to launch a business...find customers...test new products...increase sales; Using IBIS to track competitors...explore markets...evaluate opportunities...