Маркетинг. Общие вопросы

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Electronic Commerce: Fundamentals & Applications

Автор: Henry Chan, Raymond Lee, Tharam Dillon, Elizabeth Chang, Henry Chan, Raymond Lee, Tharam Dillon
Год: [не указано]
Издание:

Страниц: [не указано]
ISBN: 0471493031
Learning how to build useful e-commerce applications is challenging and exciting because it involves knowing a little about a lot of different computing technologies including networking, security, programming, human computer interface design and database design. This is a book that brings breadth in its coverage of technologies and discusses how to integrate them to achieve business aims. It covers the full range of relevant web technologies and protocols and it focuses particularly on techniques that are most suitable for e-commerce application building. "highly recommendable ...The major strength of the book is the fact that it is comprehensive, and that by following the code examples, readers will be able to actually see how e-commerce web sites can be put together. " Fintan Clear , Brunel University "the text clearly provides an extremely full and appropriate coverage of the issues. As such it has major market potential as a core text for both postgraduate and...
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