Dubai & Co.: Global Strategies For Doing Business In The Gulf States
Автор: [автор не указан] Год: 2011 Издание: [не указанo] Страниц: 288 ISBN: 9780071494137 Why Dubai? It's been called the fastest-growing city on earth-a hub for the Gulf region experiencing unprecedented growth in energy, financial services, consumer goods, hospitality, retail, real estate, technology, shipping, and countless other industries. According to global strategist and advisor to Fortune 500 companies Aamir A. Rehman, no truly global firm can afford to ignore the booming Gulf region. The key, however, is to approach the region with savvy strategies for managing risks and drawbacks, while crafting business models designed for this unique market. Welcome to Dubai & Co. This up-close, in-depth guide will help you to: Deepen your understanding of a region of critical importance to global business Change your perceptions about the Gulf states and the broader Middle East Create corporate strategies that fit your firm and the region Expand your international business to make it faster, bigger, and better ...
