Doing Business in the New China: A Handbook and Guide
Автор:Birgit Zinzius Год: 2004 Издание: [не указанo] Страниц: 256 ISBN: 0275980316 China's economy, despite recently weathered challenges, continues to prove attractive to foreign investors, expanding businesses, and entrepreneurs seeking global opportunities. This handbook has been written for anyone with an interest in doing business in China, including the consultants and specialists who work with global companies, but it is far more than an introduction to the Chinese market. Combining a deep knowledge of Chinese culture with her recent experience and continuing work with managers who do business in this sleeping economic superpower, the author brings to bear a thorough analysis of subtle nuances in the Chinese market, making this book appropriate even for long-time China investors.
