Общий менеджмент

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Destination dynamics

Автор: Loredana Padurean
Год: 2011
Издание: LAP Lambert Academic Publishing
Страниц: 152
ISBN: 9783846558447
Not all industries move at the same pace, no two destinations are matched or develop at the same rate, not all organizations and people act the same way. This research is proposing a new model of destinations dynamic that is a result of considering the role of the clockspeeds of industry components in the tourism experience and the relationships among these components with regard to where they fall on the spectrum of the integrality/modularity of the destination experience. In an action research of a Swiss classic mature and declining tourist destination, the governance process for the destination was redesigned, catalyzing a significant rejuvenation. The renewal process included the disintegration of the existing integral business model, creation of a broader governance model, and institution of a new set of integral relationships across a much broader set of stakeholders in the destination’s value network. Those stakeholders represented collectively the rational, cultural, and...
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