Competitive Intelligence: How to Gather, Analyze, and Use Information to Move Your Business to the Top
Автор:Larry Kahaner Год: 1998 Издание:Touchstone Страниц: 304 ISBN: 0684844044 This book takes readers beyond the Information Age and into the Age of Intelligence, explaining how to turn the raw facts, statistics, and numbers about competitors' activities and market trends into practical guidelines for making the right business decisions.