Маркетинг. Общие вопросы

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Merchandising Mathematics for Retailing (3rd Edition)

Автор: Cynthia R.Easterling, Ellen L.Flottman, Marian H.Jernigan, Suzanne G.Marshall
Год: [не указано]
Издание: [не указанo]
Страниц: [не указано]
ISBN: 0130484210
This book provides readers with a firm foundation in the principles and techniques of real-world merchandising mathematics and shows them how to apply these fundamentals to solving specific, everyday retail merchandising problems. Throughout, clear, concise explanations of concepts are followed by step-by-step example problems, practice problems using realistic industry figures, and selected answers. Includes suggestions for working some problems on a computer spreadsheet. Features a review of basic mathematics, decimals, percents, fractions, and highlighted formulas. Basic Merchandising Mathematics. Profitability. Cost of Merchandise Sold. Markup as a Merchandising Tool. Retail Pricing for Profit. Inventory Valuation. The Collar Merchandise Plan. Dollar Open-to-Buy. Performance Measures. For Retail Executives and Buyers in training and Small Storeowners.
Добавлено: 2013-10-22 16:14:57

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