Маркетинг. Общие вопросы

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International Business and the Dilemmas of Development : Case Studies in South Africa, Madagascar, Pakistan, South Korea, Mexico, and Columbia

Автор: [автор не указан]
Год: 2005
Издание: [не указанo]
Страниц: [не указано]
ISBN: 1403921296
Book Description Managing international firms in more socially responsible ways in developing countries represents a complex challenge. This book responds to this situation by examining in detail how several international firms have addressed this challenge in a number of developing areas. It incorporates thoroughly researched case studies of specific international businesses operating in South Africa, Madagascar, South Korea, Pakistan, Mexico and Colombia, showing what can be beneficially learned from these international businesses.
Добавлено: 2013-10-22 16:14:48

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