Маркетинг. Общие вопросы

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E-Supply Chain: Using the Internet to Revolutionize Your Business

Автор: Charles C. Poirier & Michael J. Bauer
Год: 2000
Издание: Berrett-Koehler Publishers
Страниц: 256
ISBN: 1576751171
From the foremost expert on supply chain management: Shows how market leaders are focusing their entire organization on driving value to customers; A practical guide for developing effective supply chain plans and e-business models; Reveals how leading firms have forged up to a two-year lead over competing supply chain networks; Rich in details and action studies of what works and what doesn.?t E-SUPPLY CHAIN reveals how companies can form the necessary business alliances to combine two of the most versatile and effective business tools of the new century: the power of supply chain and the Internet. Rich in details and action studies, E-Supply Chain is a hands-on guide to implementing the changes necessary in every major function of a typical firm. The authors detail how the e-supply chain network evolves to become a global "value chain constellation," destined to dominate specific markets and industries while always...
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