Автор: [автор не указан] Год: [не указано] Издание:Wiley Страниц: [не указано] ISBN: [не указан] Marketing is shrouded in arcane mystery and buzzwords. It frightens many and bewilders others. Yet every business, from the hand-car-wash by the side of the road, to the world's most famous brands, engage in marketing every single day. This is an...