Автор:Eugene F. Brigham, Michael C. Ehrhardt Год: 2011 Издание:South-Western College Pub Страниц: 1186 ISBN: 9781439078099, 1439078092 Give future and current managers a thorough understanding of the financial theory that is essential for developing and implementing effective financial strategies in business today. Brigham / Ehrhardt's leading "Financial Management: Theory and Practice" is the only text that strikes a perfect balance between solid financial theory and practical applications. Readers gain a strong working knowledge of today's changed financial environment as this edition examines recent financial crises, the global economic crisis, and role of finance in the business and students' personal lives. This book's relevant presentation, numerous examples and emphasis on using Excel spreadsheets shows readers how to increase the value of a firm. Integrated practice using Thomson ONE-Business School Edition gives readers hands-on experience using the same research tool Wall Street professionals rely upon daily. This book is both the ideal choice for today's introductory MBA course as well as a valuable...
