The Little Book of Cases in Hospitality Management: Stories From Industry Practitioners
Автор:Dana V. Tesone, Peter Ricci Год: 2005 Издание: [не указанo] Страниц: 128 ISBN: 013118329, 013118329X, 013118329X This book presents a collection of current stories culminated into cases from the real world experiences of industry practitioners. The authors bring a combined experience of over 35 years in lodging, meeting planning, F&B, human resources, strategy, marketing, and destination promotion. The 45 easy to read, thought provoking cases–focusing on all sectors of the industry–provide users with the visceral experiences of practicing middle level hospitality management. Features 45 real world cases culminated from stories extracted from practicing managers in the hospitality industry–including lodging, foodservice, theme parks, attractions, resorts, recreation, events, transportation and entertainment venues. A great supplement for entry-level managers in the hospitality industry or operations, marketing, human resources, finance, and administration careers.
