Новые поступления академической литературы издательства Wiley

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Survival of the Smartest

Автор: Haim Mendelson
Год: 1999
Издание: [не указанo]
Страниц: 272
ISBN: 9780471295600
Drawing on the innovative concept of Organizational IQ and a study of companies in seventeen countries, Survival of the Smartest charts a course for managers to follow into the twenty–first century. At the heart of the book is the authors? tool for assessing an organization?s future health, which they call Organizational IQ. It measures a company?s ability to quickly process information and make effective decisions. As industry clock speeds accelerate everywhere, a high IQ has become a prerequisite for survival. Low IQ companies that the authors studied, on the other hand, have already vanished. Case studies from Hewlett–Packard, British Petroleum, Sun Microsystems, and Chrysler, among others, illustrate how companies can improve their Organizational IQs. How did Hewlett–Packard become the dominant player in printing? How did British Petroleum transform itself from a stodgy behemoth into the most agile and competitive player in the oil industry? How did Chrysler rise...
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