Маркетинг. Общие вопросы

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Proposal Planning & Writing: Fourth Edition

Автор: Jeremy T. Miner, Lynn E. Miner
Год: 2008
Издание: [не указанo]
Страниц: 216
ISBN: 0313356742
In a world of limited funding, grantseeking is extremely competitive. Grant applications fail and succeed for a number of reasons, and careful proposal planning and writing are critical to success. Now in its 4th edition, this standard guide helps grantseekers navigate the funding process in the Internet age. As in earlier editions, this book discusses funding from government, foundation, and corporate sponsors. Included are practical advice and examples on developing proposal ideas, identifying funding sources, creating systems and procedures to support grantseeking activities, developing procedural components, budget forecasting, submission procedures, and follow-up techniques. New to this edition, though, are more extensive information on family foundations; updated websites, including 25% more than in the last edition; more examples of successful proposals, including 9 sample letters complete with annotations; expanded instructions on evaluation and outcomes assessment, which are...
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